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Globally the quickest escalating sporting activities are Serious; in reality In accordance with promoting sector stats, there are now an estimated 168 million Lively individuals around the globe.
Utilizing the mass marketing capacity, energy and kudos of the intense brand name (the athletics channel currently broadcasts in about 60 countries in twelve languages reaching no under a staggering 38 million households) the team is venturing into unique parts wherever they imagine they are able to make a true difference, eventually helping to elevate the general profile of maximum sporting activities.
Considering the fact that founding the intense Sports activities Channel, the manufacturer has rapidly State-of-the-art into many sport-orientated firms all over the world, launching many new enterprises such as Extreme Beverages (with its award-successful choice of all organic beverages by now selling in 23 countries), Severe Medics (a unique workforce of very capable and specialised paramedics covering Severe sports activities gatherings across Europe), EX Component, Extremepie (currently Europes major surf & ski on-line and mail-purchase retailer), Serious Motels (a completely new resort principle created especially to cater for Excessive sports lovers – the first a hundred thirty bedroom lodge opened in Cape Town in November 2006) and now Severe Mayhem. Oh, in addition to Be careful with the start of Raw State – the teams new athletics manner clothing label, with foot-ware, watches and eye-ware also in the look pipe-line.
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